My context is a UK University, Business School, teaching marketing.
Yes, I do feel that I could make use of a MOOC. It would probably not be for use with our existing students, of course. It would probably be used as a marketing tool.
I am in the process of developing distance learning materials to support the delivery of courses in marketing that are certified by the Chartered Institute of Marketing. These courses and materials will be predominantly used in-house with a on-ground students. In addition we see the potential to sell these courses worldwide. I could see the potential to use a MOOC as either a taster or as a 'pay to be assessed' course.
I am quite sure that we would be looking at the xMOOC format as opposed to the cMOOC format; it is closer to our usual modus-operandi and would fit more readily with the business model outlines above.
I found the Siemens, Cornier and Weller video interesting. Cormier and Siemens both talked about the need to re-define the role of the University, away from the deliverer of content and more towards a thinking of them as a way of enabling a discourse with available experts. That is, the University might on more of a facilitative role rather than a knowledge dissemination role. This might suggest that Universities will move towards a cMOOC model. I am not at all certain of that; a major culture shift would be needed for that to happen. As Siemens puts it, our challenge is now not so much to understand that capabilities and role of MOOCs, but that of the Univeristy. Interesting times we are living through.
Activity 12
My context is a UK University, Business School, teaching marketing.
Yes, I do feel that I could make use of a MOOC. It would probably not be for use with our existing students, of course. It would probably be used as a marketing tool.
I am in the process of developing distance learning materials to support the delivery of courses in marketing that are certified by the Chartered Institute of Marketing. These courses and materials will be predominantly used in-house with a on-ground students. In addition we see the potential to sell these courses worldwide. I could see the potential to use a MOOC as either a taster or as a 'pay to be assessed' course.
I am quite sure that we would be looking at the xMOOC format as opposed to the cMOOC format; it is closer to our usual modus-operandi and would fit more readily with the business model outlines above.
I found the Siemens, Cornier and Weller video interesting. Cormier and Siemens both talked about the need to re-define the role of the University, away from the deliverer of content and more towards a thinking of them as a way of enabling a discourse with available experts. That is, the University might on more of a facilitative role rather than a knowledge dissemination role. This might suggest that Universities will move towards a cMOOC model. I am not at all certain of that; a major culture shift would be needed for that to happen. As Siemens puts it, our challenge is now not so much to understand that capabilities and role of MOOCs, but that of the Univeristy. Interesting times we are living through.