Teachers like creatives in advertising should work in teams
Friday, 20 Nov 2020, 22:18
Visible to anyone in the world
A teaching team of two (at least) is what teaching requires in 2020. Digital changes everything, whether online or off, as soon as it goes on a screen it has to compete for the 'attention of eyeballs'. Not only that, it isn't a cliché that 'two heads are better than one'. Advertisers know that it takes a write and an art director to create a compelling idea. For something compelling to work online it need the write, visualiser and coder. A team of three might be asking for too much, but the point remains.
How many people does it take to create a module of online learning at the Open University? The figure is more than one. Why therefore are teachers and tutors expected to do everything themselves?
Teachers like creatives in advertising should work in teams
A teaching team of two (at least) is what teaching requires in 2020. Digital changes everything, whether online or off, as soon as it goes on a screen it has to compete for the 'attention of eyeballs'. Not only that, it isn't a cliché that 'two heads are better than one'. Advertisers know that it takes a write and an art director to create a compelling idea. For something compelling to work online it need the write, visualiser and coder. A team of three might be asking for too much, but the point remains.
How many people does it take to create a module of online learning at the Open University? The figure is more than one. Why therefore are teachers and tutors expected to do everything themselves?