Insanity - doing the same thing over and over again and expecting different results. Albert Einstein.
Where do you come across this? Is it you? Or someone you know? How do you get out of the rut and into the grove? Surely Einstein was describing most people?
To solve a messy or intractable problem often doing something differently or doing something else or different can help find the answer.
But how often do we fall back on or get drawn into old ways?