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Anna Greathead

Technology in E-learning in my Context.

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Edited by Anna Greathead, Tuesday, 5 Mar 2019, 14:24

In my professional context the remaining three technologies are inextricably linked - we don't currently have software which enables us to track our learners so we don't have any data to drive assessment or to analyse learning or even to offer prizes! I would love to do this but I suspect that the cost of tracking software (with the associated legal ramifications and headache) would pale into insignificant against the cost of effective analysis of the data it would produce let alone the effective use of the data analysis in order to drive assessment and target future learning. 

If we were to change the software we use to provide good tracking data the other things we would have to do would include:

1. Retrospective 'coding' of existing questions to classify what skill, subject, knowledge and application they are testing

2. Retrospective and future  'coding' of our customers to enable two sided analysis 

3. The development of an analysis methodology and the appropriation of software to support that

All of this could be very worthwhile to provide our learners with targeted resources, personalized analysis of their strengths and areas for improvement and to identify any globally weak / strong areas so we can target future developments BUT pragmatically I don't think our particular market is large enough to justify the costs associated with this. 

Personally - I'm self obsessed enough to want to see analysis on my learning done by some formally recognized software! I am mercenary enough to want as many virtual badges and points as you can shovel in my direction! 

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Anna Greathead

My experiences of Innovation

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I work for an internet-based company, so the very foundation of the business is based on innovation. The company began by running courses which were sold and promoted online. As time progressed online revision services were developed – initially a bank of MCQs then later things like lecture videos and model exam answers and consultations.

Later we added books and other physical revision aids, webinar courses, Livestream options for our main course, one to one sessions in person and by Skype. As a small business we are reasonably nimble and able to respond quickly to new customer needs and to expand into new areas. We are often able to develop new products and services very rapidly as there is essentially only one level of management, and a committed team.

We are always encouraged to suggest development plans. When new ideas are mooted they are extensively discussed and debated and often tried out. The smallness of the company allows us to ‘suck it and see’. There is no policy; another feature of the small company. We launched and then closed a side business in 12 months when it became evident that it would take more staff time and earn less income than we’d expected.

Because of this willingness to work collectively on new projects I am very willing to make suggestions both for new ideas, and also to develop existing ones further.

Examples of innovations I have been part of in recent years:

  • The introduction of a vicarious learning model for our facilitators
  • The development of physical revision aids – case cards, a revision calendar
  • The creation of an online service for international medical graduates who wish to practice in the UK
  • The extension of our online services to include a free mock exam as a sample
  • The creation of four separate courses of different lengths for aspiring med students
  • The creation of two new courses to complement existing courses to extend commercial opportunities and further help learners
  • Reworking existing courses to better meet client needs / preference

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