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Using AI for everything that matters

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I use ChatGPT not as a novelty or shortcut, but as smart assistance —like Google on speed—a structured thinking environment that helps me synthesise the many strands of my life.

Writing & Long-Arc Fiction

In my fiction, I use ChatGPT as a narrative laboratory. I test openings. I interrogate character arcs. I compress dialogue. I examine voice. I compare stylistic approaches — Szalay’s restraint, Nicholls’ tonal warmth, Follett’s structural propulsion — and then decide what serves the story best. 

I use the tool to stress-test architecture, chronology, and emotional clarity. It helps me see the scaffolding. I then set myself a three-hour written exam to compose the story. 

Diaries, Memory & Psychological Integration

Because so much of my work draws on real diaries, dreams, and memory, I use structured prompts to explore meaning and unearth details. I kept a diary from January 1976 to the early 1990s, and then took up blogging in 1999. For example, my 14-year-old handwriting looked like it said I bought an £8 Splash Patch from the Kard Bar in Newcastle in February 1976. Actually, it was an E 8 Splash Patch (I have an image of one), and it probably cost 65p. 

Coaching & Performance Planning

As a senior IoS swim coach, I use it in a very different way. Here it’s a systems engine.

I build macrocycles and microcycles. I convert whiteboards into formal session plans. I align my thinking to Swim England criteria. I refine communications to parents. I examine progression logic and race preparation. I plan the details of sessions for different age group squads. 

Health & Physical Regulation

When I was dealing with a viral chest infection (I spent the first two weeks of January coughing my guts out), I used AI to check in, report to my GP surgery and consider what medications I was put on - and as an asthmatic, what plans to regulate that. It's taken six weeks to feel close to 100%. 

Mental Health & Cognitive Calibration

I have used AI as a calm, structured thinking partner during an intense family crisis, translating a psychosis into clear language, practical scripts, boundary plans, and escalation thresholds. I used it to align with psychiatric frameworks and discussed it with our key worker, who responded positively. In short, I am using AI as a reflective stabiliser, decision-support tool, and structured crisis companion.

Visual Identity & Imagination

Then there’s the playful side: generating visual prompts for a JV AI model across eras, reconstructing 1970s foyers, boarding schools, and woodland streams. It helps me externalise memory and myth—to make the past and my inner narrative visible.

I use it for trivial matters and major deals. It works. I set up projects and populate these with background notes. I will ask for sources in some cases. I have learnt to write prompts. 

Here is a dream revisited. 

An aging rock band perform and take questions in a BBC live lounge

The Dream’s Picture: What’s Happening

I am recruited into a band because the original singer—an archetypal “huge figure”—is incapacitated and unlikely to return. The group is already a living organism with its own streetwise mythology and practical tricks: the percussionist’s “kitchen spatula” technique; the keyboardist’s portable kit; the guitarist’s recycled interview lines. Their origin story is pub-rough, busking-born, labourer-raucous, held together by shared fun and grit.

Into that organism I arrive not as a pretender but as a new morph, the way bands historically change identity without “ending”—Pink Floyd to Genesis, a continuity-through-metamorphosis. You’re nervous the way you’d be before a technical/dress rehearsal: butterflies, but the good kind—your nervous system preparing to deliver. The first gig is a gentle onboarding: a basement, a friendly crowd, and contained. I  hang back, let others field questions, and have a blast. Relief and delight: I belong here.

Now the stakes rise—a BBC-type setting. You will take questions. You will front the public story, not just the performance. The band performs its “chat-show persona” deliberately—reusing lines and checking consent for the act—suggesting a mature understanding that performance includes social theatre, not just music.

I hold drumsticks—not as a drummer, but as a time-keeper: you count the band in. A small prop, like a tambourine or paintbrushes: not essential, but symbolic. I am the carrier of lyrics, the voice, the meaning, the centre. I’m older-ish, but that’s not the point. The point is that I am not a fluke: I have earned my place through rehearsals and auditions. The band sees my work ethic and potential. They’re not asking me to imitate a dead icon—they’re blessing me to become a new version of the band, and a new version of myself.

And I wake charged: not mere permission, but an injection of perfectly timed adrenaline—showing me the way and insisting: this is possible.

I ask ChatGPT to generate a set of Jungian Prompts to seek the meaning of the dream. The project files include details from Carl Jung’s ‘Man and hHisSymbols’. 31 Prompts are produced. These take a couple of hours to answer and are summarised here. 

Jungian Interpretation: The Dream’s Core Claim

1) The “Singer Who Is Gone” is a psychic vacancy—your psyche is reallocating authority

In Jungian terms, when a “huge figure” becomes unavailable, something in the psyche has lost its old centre of gravity. This is rarely about literal death; it’s about a mode of being whose time is over.

Your feeling that the old singer is incapacitated rather than dead is psychologically important: it suggests you’re not repudiating the past—you’re outgrowing its dominance. The dream frames this as succession-with-continuity, not rebellion: the past is honoured, but the future must be voiced by someone else.

In plain terms, the psyche is transferring the right to lead your creative life from an internal “legend” to the living you.

2) The band is an inner collective—your “creative committee” is finally in alignment

You describe the band as supportive and characterful, not hostile. That’s a huge diagnostic marker: the inner figures are not undermining you; they are backing you. Jung would read this as a sign that an inner coalition has formed.

  • Guitarist = the competent social narrator who knows what “lands.”

  • Bouncer/percussionist = grounded masculinity, embodied rhythm, working-class ingenuity, but also ethical (he checks you’re okay with the act).

  • Keyboardist = portability, technique, the mind’s ability to carry tools and make music anywhere.

These are not enemies. They are functions.

And you, as a singer, are the integrator: the one who turns the functions into meaning, tone, and story.

3) The basement-to-BBC shift is the psyche staging your development: safe container → public authority

This is a classic developmental move in dreams: a private initiation followed by a public test.

Basement = rehearsal-space psyche; BBC = culture, audience, judgement, legitimacy.

Your joy + “first-day butterflies” is exactly what you’d expect when the unconscious is saying:

You are ready for the next arena. You won’t be killed by visibility.

And crucially: you don’t feel exposed. You feel delighted. That’s not compensation for low confidence; it’s a calibration of readiness.

4) The drumsticks are a quiet symbol of leadership: you set the tempo; you count the life in

You don’t use them for drumming. You use them to count the band in. That is symbolic authority without domination: initiating, timing, beginning.

It also bridges your waking life: you’ve learned that you thrive when “counted in” by a brief, prompt, deadline—when your catherine-wheel mind is corralled. The dream hands you the drumsticks: you may now count yourself in.

This is the psyche moving you from “needing an external cue” to “becoming the cue.”

5) Your creativity is shown as alchemy: humble tools → sound; old diaries → living myth

You already see the alchemical operation:

  • kitchen spatulas → percussion method

  • portable keys → music anywhere

  • diary milked → scene with jeopardy, tension, myth

That’s not “fake.” That is transformation—the psyche’s favourite operation. In Jungian terms, this is individuation’s craft side. You are not being asked to be original ex nihilo; you are being asked to be original by transmuting what you have.

6) The deepest theme is authenticity without perfectionism

You explicitly say perfectionism is your downfall, and that you’ve shied away from big talks (Jim Henson / Watersprites) because of it. The dream’s name—Boomzuki/Booski—not quite nailed—is medicine:

The thing can be real before it is perfect. The name can come later.

Your unconscious is giving you a culture where rough edges are part of credibility: pub-born, raucous, labourer-fun. That culture is a corrective to “privilege paralysis” and over-refinement.

7) The “persona precedes integration” question resolves surprisingly: you refuse the frame—and the dream agrees with you

Your answer to 23 is decisive:

“Not at all… It is the quintessence of who I am.”

That is not a denial of persona; it is a claim that the persona is no longer merely a mask. In Jungian terms, you are arguing that the role has become ego-syntonic and integrated.

And the dream supports that: you do not feel like an impostor, you feel like a rightful successor who has earned it. So the dream is not saying “fake it till you make it.” It is saying:

You have made it internally; now act as if that is true publicly.

This is a big difference. Persona-first would be: “try on frontman.”
Your dream is: “you are frontman—stop treating it as hypothetical.”

The Interpretation in One Sentence

This dream is an initiation into public creative authority: your psyche shows an inner band that trusts you to lead, not as an impersonator, but as the next evolutionary form of your own voice—provided you stop letting perfectionism and age-timidity delay the moment you count yourself in.

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Design Museum

JV Dream Worlds

Visible to anyone in the world
Edited by Jonathan Vernon, Thursday 29 January 2026 at 14:51

An AI generated image of the author with Carl Gustav Jung

The author, in his thirties, sitting with Carl Gustav Jung - of course I am! 

Over the last few months, I’ve been using AI in two ways: first, as a Jungian analytic partner (to help me “spiral” around dream images until their personal meaning coheres), and second, as a visualisation engine (to externalise inner imagery into repeatable, 4:3 “stills” that function like symbolic plates in a personal myth-atlas).

An AI-generated model of the author asleep - and perhaps dreaming

An AI-generated image of the author based on a photo of him when he was 28 and at art college. 

1) My basic workflow: text → spiralling meaning → image

I take a recognisably Jungian assumption: dreams are not generic puzzles to be decoded but personal communications from the unconscious, using symbols that may be universal in form but individuated in meaning.

I then use AI as a process:

  • Capture the dream nucleus (often one or two emotionally charged scenes).

  • Interrogate it by spiralling: returning repeatedly to the same material from slightly different angles until it “clicks” into a wider pattern of meaning (rather than forcing a single, reductive interpretation).

  • Translate the dream’s psychic logic into images: I create a consistent avatar using an AI model of me, using a set of photographs going back forty years and place this version of me into dream-analogous tableaux—so the psyche’s “inner theatre” becomes visible, comparable, and revisitable.

In short, I don’t use AI to explain dreams away, but to hold them steady long enough to interrogate them in depth. This can take between one and two hours. 

An AI-Generated model of the author in a mud bath with a friesian cow.

2) This “ego avatar” moves through archetypal theatres

A striking feature is the creation of a persistent self-representation: “My AI model is JV.” This works like an ego-figure; I can move through scenarios without collapsing into autobiography. That’s very Jungian in effect: I'm setting up a container where the dream can speak in symbols, while “JV” supplies continuity across many inner worlds.

The prompts repeatedly specify:

  • 4:3 framing (a deliberate “cinematic still” constraint),

  • photorealism/poster/illustration modes (switching aesthetic registers like psychic lenses),

  • age-shifts across the life-span (teens → 20s → 30s → 50s → 60s → late-life, even androgynous/transpersonal),

  • a recurring mood-word palette (bemusement, expectancy, disquiet, joy, guilt, serenity).

This creates a longitudinal visual study of the psyche: the same “I” placed in changing symbolic climates.

An Ai-generated image of the author outside an office building

3) The variety of dreams I’ve been working with 

I revisit the dream in a couple of rounds of prompts, typically 12 to 20 questions. Decades ago, I had a worksheet with 27 set questions to answer and interpret. I get AI to do this. 

A recent AI-generated image of the author in a restaurant in Cape Verde.

A. Transit, liminality, and “in-between” worlds

Bus top-deck London; airports; concourses; motorways; slip roads; marinas; rivers; bridges; market squares. These are threshold settings—classic dream stages for questions of direction, belonging, and life-route.

An AI-generated image of the author in his busking days.

An AI-generated image of the author in his busking days. 

B. The spinning compass: orientation under psychic weather

Standing on a vast rotating compass where night/day and seasons mix, while stars resemble neuronal connections: this is almost a manifesto-image of disorientation + higher pattern-seeking—the ego trying to orient within a mind-like cosmos.

An AI-generated image of the author, apparently the star of a 1950s thriller.

C. Persona and performance: stage, poster, red carpet, office

Punk frontman in 1978; director on set; red carpet at the Albert Hall; production offices; Foreign Office desk; film hoardings (“27 Shadows”, “The First Shadow”). This cluster reads as persona-work: public self, authority, reputation, competence—and the anxiety/charge that comes with being seen.

An AI-generated image of the author skiing - a favourite pastime in his youth

D. Shadow-comedy and bureaucratic embarrassment

The municipal office scene (perched on a desk hiding a bin) and the “engineering conference poster” car-park satire: the psyche uses comic humiliation to speak truth—often a Shadow tactic, because comedy slips past censorship.

An AI-generated image of the author behind a RIB in a stormy sea

An AI-generated image of the author behind a RIB in a stormy sea 

E. Nature, water, altitude, risk, mastery

Skiing with joy; herringbone climbing; marathon running; RIB in heavy seas; standing in a rowing boat in a storm; volcanic-rock ocean pool; veteran trees; North York Moors scrambling; African rapids with mannequins in a toy boat. These images repeatedly stage agency under pressure—skill, balance, athletic control—set against forces larger than you.

An AI-generated image of the author with a leopard

F. The mythic-animal encounter: Sphinx/lioness with human eyes

The stable-with-straw and hybrid lioness/Sphinx scenes are a direct Jungian signature: an encounter with an instinctual, transpersonal Other—intimate, watchful, soulful—bridging human and animal, conscious and unconscious.

An AI-generated image of the author riding a bumper car with a New York Cop.

An AI-generated image of the author riding a bumper car with a New York Cop. 

An AI-generated image of the author - that's me in the skit in the background i think!

An AI-generated image of the author - that's me in the skit in the background i think! 

G. The transpersonal / future-self image

The late-life androgynous figure on violet sand holding a glowing infant, with twin suns, ringed moon, lighthouse rhythm, boat-timbers: this reads like a mythic resolution-image—a symbol of integration and renewed life (the “child” as potential, future, or new attitude), staged at the edge of a vast unknown.

An AI-generated image of the author standing next to his late father's E-Type Jaguar in the co-do in California. All imagined!

Taken together, these prompts show my method:

  • I treat dreams as meaningful communications rather than random noise.

  • I use AI to support the Jungian style of non-linear, revisiting inquiry (“spiralling”)—not a single “answer,” but accumulating angles until the whole emerges.

  • I then materialise the dream-field into images—so that symbols recur, mutate, and can be compared over time (your own evolving “mythology in stills”).

It’s essentially dreamwork as research practice: JV is my consistent observer; the scenarios are experimental conditions; and the outputs become a gallery of recurring motifs—direction/threshold, performance/persona, mastery vs overwhelm, animal-otherness, and the slow pressure toward integration.

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