Living Labs: A New Approach to Research and Innovation
Discover how real-world co-creation is changing the way projects succeed.
Traditional research and innovation processes often unfold behind closed doors, far from the people and environments they aim to influence. Yet a growing body of practice supported by the European Network of Living Labs suggests a radically different approach: design, test, and co-create in real-world settings with the very people innovations are meant to serve.
Here is my understanding of Living Labs in context of Sustainable Business Design.
Living Labs move beyond laboratory walls and theoretical models, creating open, interactive ecosystems where users, researchers, organisations, and communities work together through iterative cycles of experimentation and learning.
This shift matters for Horizon Europe projects, sustainable innovation, and any effort where user relevance, feasibility, and impact cannot be left to assumptions.