Personal Blogs

Ken Dodd

Ideas that could get you fired if suggested or are lauigh out loud funny; so there's a risk. (Techniques Library 2010)

Developed by Rickards (1974) as 'Wildest Idea' and de Bono (1982) as 'Intermediate impossible'.

Why beneficial?

• They break down assumptions.
• The humour can energise a group and trigger more ideas (inlcuding some unthought of that might work)

Use these techniques:

• Brainstroming
• Free Association
• Excusrsion

Treat it seriously to see where it takes you

Don't get stuck on a non-starter (but aren't they all implicitally a non-starter if they are going to get you fired or ar laughable?)

REFERENCE

Rickards, T. (1974) Problem-solving Through Creative Analysis, Essex, UK, Gower Press.

de Bono, E. (1982) Later Thinkking for Management, Pelican Books.

VanGundy, A.B. (1988) Techniques of Structured Problem Solving, 2nd ed. Van Nostranran Reinhold. Technique 4.61. p. 202

 

Analogical thinking, from Churchill's 'iron curtain' to the invention of Velcro.

(Indeed neurologists believe there is a gene that causes human beings to think in metaphors and that it is exactly this that allows us to invent, in fact  creativity in the face of adversity still rings true today, though we are not  facing a Sabre-toothed tiger at the entrance to the cave, or changing climate  with the onset of the ice age.)

Analogy - transfer of an idea from one domain to another.

Metaphor - resemblance or flavour. A way of making the strange familiar p.85. Or the hard to comprehend (trees, ecosystems, architecture, traffic lights).

Morgan (1986)

Kinds of metaphor:

·         Mechanistic

·         Ecological

·         Social

·         Cognitive

·         Systematic

Metaphors as labels:

Manager as captain or conductor.

Morgan (1986, 1997)

·         Machine

·         Organism

·         Culture

·         Brain

·         Political System

·         Psychic prison

·         Flux

·         Transformation

·         Instrument of domination

ACTIVITY 4.1

1) Pick three metaphors (a, b, c) for organisations, for instance the organisation as machine, organism or political system.

2) List the characteristics you associate with each.

3) Try and relate each characteristic to a feature in an organisation that you know.

4) What features of organisations do these characteristics highlight, and what do they conceal?

A) As an orchestra, ABB, 1999. A corporate cliché I have seen applied to Abbey National and others. Visually it may have resonance, though the cost of featuring musicians, let alone playing a piece where used is prohibitive to all but the largest organisations. The characteristics are of complementary divisions 'playing the same tune' with woodwind, strings and brass, for example representing the different businesses. With a single conductor it may better fit the largely privately owned enterprise, say a Richard Branson and Virgin, or a Russian Oligarch, though no longer News International and the Murdochs. The features perhaps work for News International with newspapers and TV interests, even having a go with MySpace being largely media, whilst Branson is more the empirical Napoleonic conqueror of anything going?

B) As a strawberry plant, i.e. a federal organisation that has grown organically rather than by acquisition, perhaps like a clearing bank? Perhaps like a franchise such as Kall-Kwik. Or a retail chain, appropriately, such as Body Shop. The characteristics I think of are independently managed businesses that sell the same range of products, with common branding and sales materials, though with some localisation. This works well in relation to the plant performing differently on a variety of local soils/climates i.e. the same organism but in different settings/opportunities to flourish or not.

An empire

C) As an empire, where a holding company or private equity group has gone on the acquisition trail buying up businesses for the opportunity, rather than as sets of businesses that complement each other, so take over, create economies of scale in management and Head Office functions. The characteristics here feel as if it should be military with no good outcome, ala 'Wall Street', though there are or nave been more benevolent, squid give groups or holdings companies in the past such as the long gone Ferguson Industrial Holdings PLC, or perhaps Unipart Group of Companies (UGC). This suggests a dictator at the top, though the leaders can be benevolent even if a tall pyramid is the business structure.

If the organisation doesn't fit the metaphor, it is too simplistic a metaphor!  

The metaphor can intone a favourable or negative bias. For example, if asked in research to describe the organisation you work for as a car do you want it to be a Citroen 2CV, or a VW Golf, a Rolls-Royce or Ford Escort, a 1980s Ford Cortina or a Triumph Stag?

A business that is a machine I the digital age is surely going to get left behind through its rigid bureaucracies and hierarchies, a predilection for quantitative measures (ROI and KPIs) too?

(My concpetion of the School of Communication Arts. Which one am I?)

In the past I used successfully the idea of 'nurturing' to represent first a school (Arts College) and then my own services to graduate recruiters.

In 2011 it seems archaic to think of teachers or tutors in this way, people who are moderators, coaches or facilitators. (The ecological metaphor is used with a cartoon not dissimilar to my own p.88 not shown here for copyright reasons, to represent people as seedlings or potted plants).

From Table 4.1 metaphors of businesses in relation to:

• Character
• Flair
• Structure
• Climate
• Style
• Authority
•  Form
•  Control
• Decisions
• Strategy
• Adaptability
• Orientation
• Approach
• Procedure
• Attitude

ACTIVITY 4.2

Take expressions of the above for a 'Machine like business, as 0 on a scale and

'Organic' as 10, then decide where:

a) you place your own organisation and b) yourself.

ACTIVITY 4.3

I'll do this one offline.

Other metaphors might include:

• Brain
• Knowledge
• Learning

Network (Morgan, 1993) business as a spider-plant.

Federal (Handy, 1989) business as shamrock

Chaos and complexity.

Brains and cities.

Supporting 'patterns of transformation that emerge spontaneously in complex adaptive systems'. (Henry 2006:95)

Complex adaptive systems: termites, flock movements,  (anecdote of the aeroplane simulator managed by parts of an audience that  collectively cancels out the oddball, incompetent, inattentive or would-be plane-crashing individuals) p96 (Berreby, 1998:45 and Clark, 1997:75).

Self-organisation

'people do not need to be told what to do: they are intelligent agents continuously learning and modifying their behaviour on the basis if feedback'. Handy (2010:97)

See DVD 2, Video 3

N.B. The metaphors chosen tend to reflect the chooser's values. (Henry 2006:98)

Activity 4.4

What metaphor would you use to describe your organisation?

Activity 4.5

Describe the process of management as you experience it.

• Warlike
• Sporting
• Spiritual

Activity 4.6

A metaphor to describe my management style.

Activity 4.7

Note metaphors to describe daily management styles.

Activity 4.8

Take a current task, associate with it an appropriate metaphor then give it  another that is far removed from the first.

Organisational paradigms p.104

Functionalist paradigm - world as an objective reality.

Kolb (1984) drawing on Pepper (1942)

Four ways of thinking about the world:

1. Mechanistic
2. Realist
3. Organicist
4. Pragmatic

And thinking styles:

• Assimilator
• Converger
• Diverger
• Accommodator

Table 4.2 Organisational metaphors and paradigms

Activity 4.9 WHAT METAPHOR WOULD YOU OFFER FOR MANAGEMENT IN THE 21st CENTURY?

 I've experienced many, including from the table:

·         Chaos/postmodern/play

 I know of:

·         System/participatory/co-create

 I like the sound of:

·         Drama/interpretive/enact

For the 21st Century I like the model of the modern ideas lab in which innovative ideas are trialled, developed then kicked out with a chunk of financing to thrive however turns out best! 

This is the sink or swim analogy.  

But after suitable teaching/coaching. Or perhaps a metaphor of procreation, raising and nurturing a child then letting them go? So organic or animal (or in particular mammalian or human).

Stacy (1996) and danger of controls, procedures and Pre-specified objectives.

FURTHER READING

Morgan, G. 'Paradigms, metaphors and puzzle-solving', C9 in Henry (1999a)

FROM MY OU STUDENT BLOG

'Consider this medium as like talking with your fingers - half-way between spoken conversation and written discourse.' (Hawkridge, Morgan and Jeffs, 1997,  quoted in Salmon 2005)

Salmon, G (2005) E-moderating. The Key to teaching and learning online.

REFERENCE

Berreby, D (1998) 'Complexity theory: fact-free science or business tool?

Strategy and Business, No. 10, pp. 40-50.

Clark, A (1997) Being there. Cambridge, MA. MIT

Henry, J & the MBA Course Team (2006, 2010) B822 'Creativity, Innovation and Change'  Book 1 'Creativity, Cognition and Development'. The Open University Business School

Morgan, G. (1986 2nd 1997) Images of Organisation 

Courtesy of Google and on the hunt for a quote that goes something along the lines of 'analogies taught the world to think,' I stumbled across the Quote Garden.

What strikes me is my feeling that the time engaged with the medium of the Internet is not a boast that it is wise to make, that it is counter-intuitive, that the best ideas are more likely to come from someone who got access to a computer with a broadband connection for the first time a few months ago and is bouncing out ideas like a sparkling Catherine-wheel that's come un-nailed.

Wherein lies the dilemma for every creative working in this field - or pond, or my favourite analogy ... in this 'digital ocean.'

If the likes of Google and Facebook have gone from minows to sharks, to leviathons worthy of the era of the dinosaurs, when does something new come along like a water-born virus and kill them off?

Or are Google, Facebook, Amazon an EBay vast shoals, even a branded variety of species now that are less vulnerable to such attack?

Distracted

Faced with three deadlines over the next ten days what do I do? Something else.

I like something else, these sparks.

Where was I?

Working on a piece about wikis. I wish this were a wiki. I like them. They suit me. I will be an engaged participant, a catylst, a stirrer-upper ... though not necessarily an initiator or completer, because serendipty engages me and distraction takes me off again.

What does that make me in this digital ocean?

One of these?

Who are you?

Go fishing and post your fishy-self image in the comment box!